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ACAlleycat AI Works Free idea call
Idea-to-Launch Product Studio

You bring the idea.We launch the product.

Websites, web apps, AI products, customer portals and SaaS MVPs—designed, built and deployed end to end.

Book a free 30-min call See steps & pricing
Free first callNZ$249 Idea BlueprintFixed quote before build
alleycataiworks.com / launchProduct Studio
01Blueprint

Define the right first version.

02Design

Make every key journey clear.

Launch statusProduction ready

Your idea, live and working.

A complete digital product—not a loose set of files.

Responsive UIAuthenticationDatabasePaymentsDeployment
03Build

Connect the product foundations.

04Launch

Go live, learn and improve.

What we build

Digital products that do real work.

From a focused website to a new SaaS product, we build the working version people can actually use.

WEB

Websites & portals

Clear, fast experiences that convert visitors and serve customers.

APP

Web apps & SaaS

Purpose-built products with accounts, workflows and subscriptions.

AI

AI products

Useful AI experiences grounded in your content, data and rules.

SYS

Connected systems

Authentication, databases, payments and integrations working together.

How it works

From rough idea to real product.

Start free. Move one clear step at a time. You always know the deliverable, the price and what comes next.

Listen

Free idea call

NZ$0

A focused 30-minute conversation. No specification or pitch deck needed.

Fit check + recommended next step
Define

Idea Blueprint

NZ$249 fixed

A buildable plan for the right first version.

Scope, journey, stack, timeline + budget
Show

Clickable prototype

From NZ$1,500

See the core screens and journeys before development.

Optional when the scope is already clear
Launch

Build & launch

From NZ$3,500

Design, development, testing and deployment.

Apps, portals + AI MVPs from NZ$8,000
Grow

Care & growth

From NZ$299/mo

Monitoring, updates and ongoing improvements.

Larger features quoted separately
Why work with us

One partner.
Fewer gaps.

Strategy, design, software and launch stay connected—so the product moves faster and makes sense as a whole.

01 / OWNERSHIP

End-to-end accountability

One clear line from idea to live product.

02 / FOCUS

Business-first scope

Build what proves value first.

03 / FOUNDATION

Production-minded

Security, data and operations considered early.

04 / MOMENTUM

Designed to evolve

A strong launch foundation for what comes next.

Example use cases

What could you launch?

A few common starting points. Every product is shaped around the outcome—not a template.

01

Customer portal

Sign-in, forms, files, payments and progress in one place.

02

AI assistant

Trusted knowledge, useful outputs and clear review controls.

03

SaaS MVP

A focused first product with accounts, billing and one core workflow.

04

Lead-to-booking system

Capture, qualify, schedule and follow up with less admin.

Simple pricing

Know the price before you commit.

The first call is free. After each paid stage, review the output and decide whether to continue—one clear commitment at a time.

Define

Idea Blueprint

NZ$249 fixedFully credited toward your build if you continue.

Turn the rough idea into a buildable product plan.

  • Outcome, users and MVP scope
  • Key journey and technical direction
  • Indicative timeline and build budget
Book the free first call →
Launch

Build & Launch

From NZ$3,500A fixed quote is agreed before development starts.

Design, build and deploy the working first version.

  • Websites from NZ$3,500
  • Web apps, portals and AI MVPs from NZ$8,000
  • Design, development, testing and deployment
Plan a launch →
Grow

Product Care

From NZ$299 / monthFor products after launch.

Keep the live product healthy and moving forward.

  • Monitoring, updates and small fixes
  • Support and ongoing optimisation
  • Larger features quoted separately
Discuss ongoing support →
After launch · from NZ$299/month

Stay live. Keep improving.

Launch is the start of the feedback loop. We can maintain the product, fix issues and add the next valuable feature.

Talk about ongoing support
01
Maintenance

Updates, monitoring and reliable day-to-day operation.

02
Optimisation

Improve the journeys that matter most.

03
Future features

Ship the next priority in clear, testable releases.

FAQ

Good to know.

I only have an idea. Is that enough?

Yes. Start with a free 30-minute call. You do not need a technical specification, business plan or finished brief.

What is included in the NZ$249 Idea Blueprint?

You receive a concise product blueprint covering the target user and outcome, MVP scope, key journey, suggested technical direction, indicative timeline and build budget. If you continue into a build with us, the NZ$249 is credited toward it.

How much will the full product cost?

Focused websites start from NZ$3,500. Web apps, customer portals and AI MVPs typically start from NZ$8,000. After the blueprint, you receive a fixed quote for the agreed scope before development starts.

What does production-ready mean?

A working product prepared for real users—with the relevant authentication, data, payments, deployment and operational foundations.

What happens after launch?

You can take the documented product forward yourself or continue with Product Care from NZ$299 per month. Larger feature work is scoped and quoted separately.

Have an idea worth launching?

Bring the rough version. The first 30-minute call is free, and there is no obligation to continue.

Book the free idea call